Privacy and cookies

Who runs this site

The Proposition Formula workshop site is operated by Do Your Bit Limited, company number 08130003, at 5 Greenwich View Place, London, E14 9NN. You can contact us about your information at [email protected].

When you send a question or book a call

We use the information you provide to answer your enquiry, arrange the conversation and discuss the workshop with you. This may include your name, contact details, agency information, question and appointment details.

With your question we also keep your answer to “How did you hear about this?”, if you give one, and where your visit came from, as described under Cookies and analytics below.

Our basis for handling business enquiries is our legitimate interest in responding to people who contact us and operating our services. Where you ask us to take steps towards a contract with you personally, we also process the information needed for those steps.

Sending an enquiry or booking a call does not subscribe you to book or course marketing. We do not sell your personal information.

Booking and service providers

We use Calendly to arrange appointments. Its booking service provides its own privacy information. We also use hosting, email and other service providers to operate the site and handle enquiries. We give providers access only as needed for these purposes.

The booking calendar on our talk page is Calendly’s own page shown inside ours. Calendly runs its own analytics and other services in it, under Calendly’s privacy notice, whatever you choose here.

Enquiries are stored on our hosting server and notifications go to our monitored bookings inbox. This site runs on a virtual server with Hostwinds (United States) behind Cloudflare. Enquiry notifications are delivered through Postmark (United States). Appointments are arranged through Calendly. Encrypted backups are stored with Backblaze. Transfers outside the UK rely on the providers' standard contractual safeguards.

If a provider processes personal information outside the UK, we must have the appropriate arrangements for that transfer. You can contact us for information about the providers and safeguards relevant to your enquiry.

Cookies and analytics

Some cookies are essential and always on. One protects the question form from forgery and lasts up to two hours. After you send a question, two more let the thank-you page confirm that it arrived; they last ten minutes. If you come in through our entry page, one or two more stop your visit being counted twice and last 30 minutes.

Analytics cookies stay off until you accept them. If you accept, the site loads Google Tag Manager, which runs Google Analytics. Google Analytics sets cookies whose names begin with _ga; they last up to two years and let it recognise your browser when you come back. It records the pages you view, the buttons and sections you use, how far down a page you read, whether you start or send the question form (never what you type in it) and whether you choose a time or book a call in the calendar. Google processes this for us and may do so in the United States. The site does not allow Google’s advertising cookies, and tells Google not to use the data for advertising.

The book’s site, thepropositionformula.com, reports to the same Google Analytics account, so a visit that moves between the two sites can be followed across both.

If you reject analytics cookies, or make no choice, Google Tag Manager is not loaded and this site sends nothing to Google Analytics. Each day we count how many times visitors accept and how many times they reject, as numbers with nothing attached to them, so that we know how much of the site’s use our analytics cannot see.

Cloudflare, which delivers the site, also counts page views for us without cookies and without storing anything in your browser (Cloudflare Web Analytics).

When you arrive through a tagged link, such as one in a newsletter, a post or the book, or from another website, the site keeps that source in its own page addresses as you move around, not in a cookie. If you send a question, the source is stored with it. When our talk page shows the booking calendar, Calendly receives the source and which of our buttons you used, and keeps them with any booking you make.

Your choice is kept in this browser, so the site does not ask on every page. You can change it at any time under Cookie choices at the foot of every page. If you reject analytics after accepting, it stops at once and the site deletes its Google Analytics cookies.

How long we keep information

We normally delete enquiry information 12 months after the last substantive contact unless it is needed for an ongoing relationship, a legal obligation or a dispute. If you become a client, we explain the handling of contractual records as part of that relationship.

Google Analytics keeps the visit data it collects for 14 months. The daily counts of cookie choices identify no one, and we keep them.

Your choices and rights

You can ask for access to or correction of your personal information, and in relevant circumstances for its deletion or restricted use. You can object to processing based on legitimate interests and withdraw consent for analytics cookies. Withdrawal does not affect processing that was lawful before you withdrew it.

Contact [email protected] to make a request. You can also complain to the Information Commissioner’s Office at ico.org.uk.

Calendly privacy notice · How Google uses information from sites that use its services · Information Commissioner’s Office